fermer la fenetre

"Fortify your optimism, Tell Inspiring Stories, Make an impact"


You want to be called back

Johnyholland.com explains us  that “the challenge with [digital] content, is that the target audience segmentation approach of yesterday’s Industrial Revolution falls far short of the content requirements of today’s Information Age”.

Adressing a segment is not enough anymore if you want to engage your audiences. You need to understand what they do, how they consume and digest the information to address their needs and preoccupations. The content you deliver should become a service tailored to their needs.

Read more

You need to organise your Content Strategy?  The first question should be: “What may I consider as Content in my company/organisation” ? There is much more than you think….

Extract of ” Why Companies Needs a Head of Content Stragegy, Creation and Distribution by Adweek.com.

Read more

Latest posts

Inspiration Board #7

Here it comes, our “Inspiration Board #6″ . A share of what has inspired us and fed our brain cells this month

Read more

Inspiration Board #6

Here it comes, our “Inspiration Board #6″ . A share of what has inspired us and fed our brain cells this month

Read more

Inspiration Board #5

Inspiration Board #5 | Adorabilis, Emilie Wapnick and multipotentials, Alessandra Orofino about Meu Rio, Nonsense waking up creatitivy and more…

Read more